Jen Graham Joins Teesside Hospice for Second Hand September Fashion Extravaganza to Drive Sustainable Giving

The intersection of sustainable fashion and charitable fundraising is set to take center stage in Middlesbrough this September, as renowned social media influencer and BBC personality Jen Graham—widely known as the Charity Shop Girl—returns to Teesside to headline a major community event. On September 26, the Teesside Hospice Superstore on Portrack Lane will transform into a hub of circular economy advocacy and high-end pre-loved design, hosting a Second Hand September Fashion Show designed to generate vital revenue for local palliative care services.
The event, which promises to blend expert styling advice with creative ingenuity, marks a significant moment for the regional hospice, which has increasingly leaned on the popularity of the "pre-loved" retail movement to sustain its operational costs. Attendees will have the opportunity to participate in a masterclass led by Graham, explore a runway featuring student-led designs, and engage in a meet-and-greet session, all while contributing to a cause that provides critical support for individuals and families navigating life-limiting illnesses.
A Chronology of Collaboration and Community Engagement
The relationship between Jen Graham and Teesside Hospice is rooted in a shared commitment to the environmental and social benefits of charity shopping. The partnership was formally cemented in April, when Graham presided over the grand opening of the hospice’s sprawling Portrack Lane Superstore. During that inaugural visit, she highlighted the potential for large-scale charity retail spaces to serve as community anchors, combining high-quality furniture, homeware, and fashion under one roof.
Following the success of the spring launch, the hospice began planning for the September event to coincide with "Second Hand September," a month-long national initiative that encourages consumers to pledge against purchasing new items for 30 days to reduce the environmental impact of the fashion industry. By hosting this showcase, Teesside Hospice aims to shift the narrative around second-hand clothing, demonstrating that thrifted goods can be both high-fashion and ethically sound.
The event on September 26 is the culmination of several months of preparation. It involves a collaborative effort between the hospice, professional influencers, and the next generation of designers from the Northern College of Art (NCA). This partnership with NCA students is a repeat of a successful initiative from the previous year, where students were tasked with "upcycling" donated stock into contemporary garments.
The Creative Catalyst: Northern College of Art Collaboration
At the heart of the runway show is a creative experiment: the transformation of forgotten donations into avant-garde fashion. Students from the Northern College of Art have been tasked with curating a collection based on the theme of "denim through the eras." This requires the students to source vintage denim pieces from the hospice’s massive inventory and reimagine them into modern, wearable silhouettes.
This exercise serves a dual purpose. For the students, it provides a real-world platform to showcase their design and tailoring skills. For the hospice, it acts as a proof-of-concept for the value of their inventory. By elevating the profile of donated items through professional styling and student artistry, the charity hopes to attract a younger, more style-conscious demographic—a demographic that is increasingly driving the growth of the global resale market.
Economic Context: The Growth of the Pre-Loved Sector
The timing of this event aligns with a broader shift in consumer behavior. According to industry analysis, the global second-hand clothing market is expected to grow three times faster than the global apparel market overall. Driven by concerns over climate change, "fast fashion" waste, and the cost-of-living crisis, consumers are increasingly seeking out charity shops as a primary destination for their wardrobes.
For organizations like Teesside Hospice, this trend is not merely a lifestyle choice but a lifeline. Charity shops in the UK have historically served as a secondary source of income, but they are now becoming essential components of the financial infrastructure for palliative care. With government funding often failing to keep pace with the rising costs of clinical care, staff salaries, and hospice maintenance, the profit margins generated by retail operations are critical.

Every garment sold during the September 26 runway show represents a direct injection of capital into the hospice’s nursing and bereavement support services. By charging a £20 admission fee for the general public and a subsidized £5 rate for students, the hospice is effectively turning a fashion show into a strategic fundraising funnel.
Official Statements and Organizational Impact
For Jen Graham, the return to Teesside is a testament to the effectiveness of the region’s charity retail efforts. "I’m so excited to be heading back to Teesside to work with Teesside Hospice," Graham stated. "It’s an amazing local charity that does such important work supporting people and families living with life-limiting illness. I love that their charity shops not only give you the chance to have a good rummage and find some amazing second-hand treasures, but that every purchase helps fund vital care and support for local people."
The logistical planning for the event has been spearheaded by Natalie Futo-Wallace, the hospice’s events fundraiser. Futo-Wallace views the event as an essential outreach opportunity. "We’re really looking forward to welcoming Jen back to Teesside and our superstore, and hearing her top tips on how we can all shop more sustainably," she noted.
Futo-Wallace emphasized the importance of the educational aspect of the day. By teaching supporters how to "successfully charity shop"—identifying high-quality fabrics, recognizing vintage labels, and styling disparate pieces—the hospice is empowering donors to be more engaged shoppers. "Second Hand September in itself is a great initiative," she added, "but knowing that any support then means our team at Teesside Hospice can provide end-of-life care to more people across the region is an added bonus."
Broader Implications for Hospice Care
The initiative at Portrack Lane highlights a changing model of hospice care in the United Kingdom. Modern hospices are increasingly operating as "community hubs," moving away from the purely clinical, isolated settings of the past. By hosting fashion shows, masterclasses, and community events, Teesside Hospice is effectively reducing the stigma often associated with palliative care and death, making the charity more visible in the daily lives of the local population.
Furthermore, the environmental message attached to the event—emphasizing the reduction of textile waste—aligns with regional and national sustainability targets. As the fashion industry faces scrutiny for its contribution to carbon emissions and landfill waste, charity shops are positioning themselves as the "ethical alternative." By participating in this event, consumers are not only supporting a cause; they are participating in a local circular economy that keeps textiles out of landfills and provides affordable fashion alternatives to the community.
Looking Ahead
The event on September 26 is expected to draw significant interest, not only from local residents but from the growing community of "thrift-fluencers" and sustainable fashion advocates who follow Graham’s work. The ability to purchase the one-of-a-kind pieces modeled on the runway is a key draw, offering shoppers a unique opportunity to own garments that combine high-concept design with charitable support.
As the date approaches, Teesside Hospice is continuing its efforts to drive ticket sales, with the funds earmarked for the operational expenses of their medical and bereavement teams. For those involved, the day is more than a fashion show; it is an affirmation of the community’s capacity to turn discarded goods into essential care, proving that the act of giving can be as stylish as it is compassionate.
For further information regarding tickets or the event schedule, the public is encouraged to contact the Teesside Hospice directly. As the retail landscape continues to evolve, the success of this event may well serve as a template for other hospices across the UK looking to leverage the power of the pre-loved movement to secure their future.







