Mister Smith Enjoyment Taps Emma Mason as Head of Advertising

Mister Smith Amusement has tapped Emma Mason as head of promoting and publicity, the corporation unveiled on Friday.

Mason has been overseeing marketing and advertising and publicity for Mister Smith Entertainment’s Cannes slate, including attributes “The Convert” from Lee Tamahori starring Guy Pearce, an motion film about a preacher in 1830s New Zealand, and “Inappropriate Behavior” from Tony Goldwyn starring Bobby Cannavale, about a man’s relationship with his neurodiverse kid (and which capabilities Robert De Niro in a important supporting position).

She has also been performing on Cannes offerings these kinds of as Martha Stephens’ “Big Rig,” which will see “High University Musical” star Vanessa Hudgens participate in a trucker, and Lucy Hale rom-com “Which Delivers Me To You,” about a lady who sets out to have a a single evening stand at a wedding which does not go according to program.

Mason will come from DDA, exactly where she expended 5 a long time as a producers’ rep doing work on global publicity and promoting campaigns for films like “Vice,” “Il Peccato” (“Sin”), “Peppermint” and “A Hidden Lifestyle.” The University of St Andrews and Kings Higher education grad has also labored on brand name creating for cultural companies these types of as the Olympic Basis for Tradition & Heritage and Movie AlUla.

Through her tenure at DDA Mason labored carefully with the company’s founder Dennis Davidson.

“Emma has a good provenance and we could not be happier to have her be a part of the Mister Smith staff to coincide with vivid rebirth of the live market in Cannes,” Mister Smith founder and CEO, David Garrett, mentioned of the new retain the services of.